This October Intimo lingerie donated an amazing $1,295 to Breast Cancer Cure in New Zealand to aid much-needed research into the prevention and cure of breast cancer.

Intimo’s Check, Share #BEBREASTAWARE campaign encourages women to examine their breasts regularly, and advise their friends and family to do the same. #BEBREASTAWARE impresses upon women the importance of breast health and awareness, so that should a change occur, they have the knowledge to act accordingly.

Each and every Intimo bra comes with a step-by-step guide on how to conduct your own self-checks. Similarly, our Fit Specialists feel it their duty to conduct conversations around breast cancer and its prevention at every fitting they attend. Stick them to the bathroom mirror as a constant reminder to make breast health and body awareness a priority.

Thank you Intimo!